According to the IMRG Capgemini Quarterly Benchmarking Index, sales via mobile devices (including tablets) in Q1 of 2012 have grown at a rate of 2000% in two years. However, bounce rates have continued to rise because customers have become more demanding around the user experience through such devices.
News & Events Commerce sense
This week a report stated that US retailer Walmart only generated 2% of its sales from its online operation which begs the question ‘why hasn’t it exploited
Luxury brand Burberry has announced it will allow consumers to purchase its autumn-winter collection directly through a campaign gallery and short films (www.burberry.com) supported by social media channels. Burberry is a leading example of a brand that is emb