How we can help Analytics driven commerce
We help retailers navigate and make use of the wealth of data generated by the complex menagerie of multi-channel touch points to identify and action those items which will most impact the business performance.
We know that the metrics that will drive your business success are no longer readily apparent in this vastly complex digital retailing world and the skills of the intuitive retailer no longer apply. Profitable growth in this new world is rooted in the data.
Based on our extensive experience of running and consulting for a broad range of online retail businesses we have built up an unparalleled insight into what it takes to be successful in the world of digital retail: namely mastery of the operational data - which in turn requires a deep understanding of the relationships between inputs, outputs and profit.
We have turned this understanding into codified relationships between the myriad data sources across your eCommerce site – and represent it as a single model of your business. This is our Intelligent Trader product. A product that turns the sea of numbers into a view of how each moving part is contributing to the whole – your profit
We can ensure you have the right growth models and strategic frameworks in place to trade profitably in domestic and overseas markets and can recommend specific trading actions to take that will improve your bottom line. We call this analytics driven commerce.
What you get
- Actionable intelligence — our unique data insight and decision-support tools and services show you which aspects of your operation are positively and negatively affecting your bottom line and help ensure you take the most profitable trading actions
- Team integration — deeper understanding on how each trading action impacts the overall business
- Rapid response to market changes — informed, proportional, prioritised and rapid response to competitor, market and operational events
- Low upfront costs — as our Intelligent Trader tool is delivered on demand using infrastructure that’s already in place, you can adopt an analytics-driven approach to trading in weeks
Why use us
Backed by our experienced team of eCommerce analysts and technologists we’ll ensure you have the right technologies in place, harness the right data and evolve the right methodology to build your retail business in a predictable way.