Discover
-
ALT
Navigate the data jungle
-
Tyranny of averages
While averages are extremely useful for summarising data, they can be misleading. . .
-
Social Data
Dr. Andreas Weigend explains how the explosion of social data has revolutionised retailing. . .
-
The eCommerce plateau
The growth model in physical retail is well understood, the growth of online retail is not . . .
Watch - The social data revolution
Andreas Weigent, professor at Stanford University, explains the importance of social data
What is DynamicAction?
DynamicAction from eCommera is our ground-breaking intelligence-based framework that drives out prioritised, decision-ready actions. Download the brochure.
-
-
ALT
Optimising for Profit
-
Analytics 101
How to get the basics in place to ensure your capturing the right information.
-
Research report
We surveyed 100 eCommerce directors to find out about their eCommerce priorities...
-
The new KPIs
In order to grow online a command of eCommerce data is requisite. KPIs must be aligned to profit and must drive behaviour...
Watch - Big data at Ocado
Vince Darley, Head of Analytics and Optimisation at Ocado, explains how data is integral to Ocado's success.
Making money multi-channel
This article, written by Google, WPP and eCommera, explains how to understand cross-channel customer behavior
-
-
ALT
Retailing in the digital age
-
Rewriting the rules of Retail
Like many aspects of our lives the pace of change is fast and the speed with which change...
-
Making money online
The economics of physical retail cannot be successfully replicated online...
-
Research report
This research article focuses on how online retailers are measuring their profitability online...
Watch - eCommera helps Space NK go global
Andras Szirtes, Director at Space NK, explains why he chose to work with eCommera.
Online and across channel
Why having a mobile strategy is key for customer loyalty...
-
-
ALT
How to take over the world one customer at a time
-
10ps of Internationalisation
This article provides a framework for planning your global expansion strategy...
-
How much? A pricing guide
Online retailing is fundamentally changing the pricing decisions of retailers and brand owners...
-
Death, taxes and regulation
The lure of international eCommerce is often offset by the fear that cross-border trade...
Watch - The world is not enough
Michael Ross discusses everything from strategy to tax loopholes in this presentation on internationalisation.
Taking eCommerce east
Asia is the new frontier for retailers, but with stringent regulations and completely different customer expectations it is one of the most difficult regions to expand into. Read more.
-
-
ALT
Read our 3 part series on the Retail Revolution
-
Part I: Catalysts for change
The Internet changed the traditional relationships between customers, retailers and brands...
-
Part II: Adversaries & Allies
This article explores what retailers and brands owners can learn from one another...
-
Part III: The Metailer
This article covers the guiding principles of a new player: the metailer...
Watch - The megatrends of commerce
Doug Gurr, Vice President at Amazon, predicts the future of retail
Manifesto for a metailer
Read issue 6 of the Trading Intelligence Quarterly to find out why the metailer has emerged...
-
Discover Themes
-
Big eCommerce Data
Navigate your way through the data jungle and turn commerce data into profitable action. -
Optimising for Profit
Advice on how to maximise your online profit and achieve consistent, year-on-year growth. -
Going online
Selling online represents a huge opportunity, but also a risk... -
Internationalisation
Insight on how to meet the challenges of global expansion. -
Retail Revolution
Explore the changing world of retail...