House of Fraser

In March 2007, House of Fraser approached eCommera with the brief of helping House of Fraser create an online business. Working with House of Fraser, eCommera helped develop their proposition, create the operational model, and managed the overall design and implementation of their online store.

eCommera brought together its partners to enable House of Fraser to launch in September 2007 and since then has worked with them in partnership to grow their business, providing search advertising campaign planning and execution management.